Front cover of Agency by Sara Capra

Agency.

A practical guide for product managers to build confidence, navigate change, and lead with impact.

Agency is for the product manager who’s ready to stop feeling stuck and start leading with confidence and conviction. This book tackles the core human and strategic challenges that hold us back — and offers clear guidance for moving through them.

Coming soon Children’s books
Format
Hardcover · eBook · Audio
Length
249 pages
Release
Dec 2026

What’s inside

Two parts. Eleven chapters. Insights you can act on.

I wrote Agency to be the kind of book you underline, come back to, and hand to the product manager sitting next to you. Practical, opinionated, and honest about the parts of the job that aren’t always easy to talk about out loud.

Part 01

Get aligned

Get clear on how you think, what you value, and where you want to go — before you try to change anything else.

  • 01Self-awareness
  • 02Values & purpose
  • 03Life-first career design
  • 04Imposter syndrome
  • 05Empowered mindset
Part 02

Take action

Gain perspective, manage burnout, communicate with impact, and advocate for yourself and your team.

  • 06Rising out of the day-to-day and systems thinking
  • 07The knowledge fallacy
  • 08Burnout
  • 09Managing attachment to early ideas
  • 10Communication
  • 11Advocacy

Early praise

What early readers are saying.

One of the more interesting things I’ve noticed talking to product leaders is how much organizational dysfunction gets internalized as personal failure. There’s a trap that catches most PMs eventually — the belief that impact comes from knowing and owning the most. Sara calls it the knowledge fallacy, and once you see it, your career constraints start making sense. The trap appears responsible; it feels like leadership. This book helps you untangle it, focus on what only you can do, and build the structures that let everyone else do theirs. That reframing is more valuable than most of the product advice out there.
Ibrahim BashirExecutive Coach
Agency is the book that says what so many product managers feel but don’t always feel like they can say out loud. Then it gives you the tools to do something about it. Sara writes with the honesty and insight of someone who has truly lived the role of a Product Manager.
Chris HeivlyCo-founder of MapQuest · EIR at Techstars

Also from me · Children’s books

Agency for kids.

An empowering story that helps kids wrestling with self-doubt remember they already have what it takes to be super. I wrote My Super Sobrino (“My Super Nephew”) for the little humans in my life — the ones who once believed they were “super,” then started to doubt it. Available in a bilingual edition (English with Spanish words) and a full Spanish edition.

Join The Product Manager's Guide to the Galaxy

Sharp writing for product managers who are done playing small. Frameworks, field notes, and the occasional strong opinion — plus first access to the book, workshops, and coaching cohorts.

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